Washing becomes “Pet Friendly” with the new detergents from Matera, by Heart Italiana

Article taken from the 11/2021 edition of Detergo Magazine – Download

Anyone that has a pet knows perfectly how important it is to keep it always clean, its kennel, and a hygienic environment, too. But are we sure that when we are washing their clothes, their blankets and other textiles, are we doing it using products that are also caring our four-legged friends?

Some are using conventional detergents for doing laundry, which can be aggressive, highly scented, or with disinfectant properties that may contain chlorine bleach or ammonia. Although they can give the impression of solving the requirement of cleanliness, they are all substances, actually harmful for the health of our little friends. The fragrances that we can find in the normal detergents or cleaning agents, remain scattered in the air or sticked to the surfaces, and can generate allergic skin reactions or even respiratory crisis.

Heart Italiana products line, specially conceived for our four-legged friends. Heart Italiana, for more than 30 years in the professional cleaning sector, has developed a new range of products “Linea Pet” that was created in collaboration with the veterinary doctors. The products line was conceived for the cleaning and the care of the animal’s garments, also paying a special attention on their well-being. OXIPET, CLEANPET and SOFTYPET are all hypoallergenic products and they contain only selected noble raw materials, eco-friendly and fully compatible with the physiological characteristics of the animals.

OXIPET is an organic sanitizing additive that has active oxygen in its composition, specially conceived for washing all the textiles that come into contact with our four-legged friends. Its formula is not containing any substances that are contraindicated for pets such as perfumes, preservatives and colouring agents that can cause them allergic reactions. Its active ingredient is very effective in neutralising and eliminating the unpleasant odours, that are typical in the pets’ daily lives, by sanitising the fabrics. It can be used alone or in addition to the detergents for both machine and hand washing, for cleaning the garments, soft kennels, towels, but also furnishing fabrics, horse saddles, covers, sofa covers, pillowcases, carpets and car upholstery. Effective even when washing at low temperatures, its exclusive formula: removes stains, sanitises, removes organic dirt (ground, slime, organic residues, vomit), caring for the colours and fabrics. It is easy to rinse and it does not leave any traces.

In the prewash phase, CLEANPET is the perfect detergent because it washes effectively at low temperatures, is hypoallergenic, it removes dirt and eliminates unpleasant odours from all animal fabrics and garments. It is also recommended for washing the horse saddle pads and the sportsmen clothing that are daily in contact with the animals. For a perfect hygiene and cleanliness of the garments it is recommended to use the OXIPET additive.

At the end of the washing cycle, we are recommending to use the SOFTYPET fabric softener, for softer and lighter fabrics. It is hypoallergenic, it has a fragrance-free formula and gives fabrics an extraordinary softness effect. The garments remain delicate for a long time and it is not causing any allergic reactions to the pets. All products can be used for domestic automatic and manual washing, as well as for the professional washing machines, and self-service laundries. If you are interested to know more details about the specific washing cycles, please contact Heart Italiana.

What are you waiting for? Wash, sanitise and soften the garments of your 4-legged friends!